Hacking Attention: Media, Technology and Crisis

On Monday at 5pm I’ll be moderating a session at SXSW that explores the way journalists, civic hackers, and local communities are using new technology and social networks to respond to crisis and conflict. What follows is a preview of some of the issues we’ll be grappling with.

What is your attention worth? Online publishers, advertisers and social networks are putting a price on your attention every day. The entire web metrics industry is built on the economy of attention – impressions, clicks, visits, time on site, RTs, likes, shares. These are the atomic elements of attention.

But there are also people who are working to hack attention, to use new networks, new connections and new tools to drive our hearts and minds towards the most important stories of our time. The hope is not that we can turn attention into dollars, but that we can turn attention into action.

Today, images of natural disasters, videos from protests, and reports from war zones reach us almost instantaneously. Carried over the air and across the wires, events around the globe are brought directly into our field of view. They show up in our Twitter feed, on our Facebook walls, or in our Tumblr dashboard.

From the heart of conflict and crisis people are taking to social media to bear witness, find information, and seek aid and assistance. Citizen and pro-journalists are reporting from the front lines, activists are pushing out creative media campaigns, crowds are mapping crises in real time, and governments are watching and tracking us online.Continue reading “Hacking Attention: Media, Technology and Crisis”

Turning off NPR: Media, Crisis and Kids

NPR used to be a morning ritual for me. Wake up, make coffee, turn on NPR. But for the last few months I have vacated that part of the radio dial, tuning in only occasionally, often when I’m alone in my car.

I was at the Boston Children’s Museum with my family on December 14, when I learned about the Sandy Hook shooting. Checking Twitter absent-mindedly while waiting in line, I saw the first tweets and news reports filling my stream. I looked up from my phone to a cacophony of kids laughing and playing around me, many of whom were the same age as the kids who were killed just minutes earlier.

Image via Flickr user Duane Romanell

On the drive home that day my wife and I were careful not to turn on NPR in the car with our two boys in the back seat. Since then, we’ve listened to a lot less public radio in our house. The Sandy Hook shooting coincided with my son turning four. While I’m sure he’s been aware of the media and discussions around him up to this point, recently he’s been a sponge for everything he hears.

For a lot of us who have children around the age of the Sandy Hook victims, that tragedy shook us to the core. But the endless media coverage of the event created new challenges as we tried to shield our kids from news of the tragedy.

This morning when I woke up, I made coffee and turned on the radio – it was tuned to NPR. My son was already eating his breakfast in the kitchen and before I could reach the dial words like “explosion” and “dead” came tumbling out. The devastation of Boston was brought into our little house so quickly. I changed the channel, I don’t think he noticed, but I don’t know. When I went to get the newspaper on my front steps images of the Boston marathon tragedy filled the front page. I folded it up and hid it from view.Continue reading “Turning off NPR: Media, Crisis and Kids”

Networks Versus Institutions: Lessons from Occupy Sandy and the Red Cross

In the title of her post at Slate Katherine Goldstein asks “Is Occupy Wall Street Outperforming the Red Cross in Hurricane Relief?” It’s a provocative question, but the article doesn’t really go very far in answering it. While it provides a glimpse of the tremendous effort and coordination behind Occupy Sandy, it doesn’t really provide any evidence with which to compare Occupy’s effort to the Red Cross’s work.

I’m not on the ground in New York so I’m in no position to assess the tactics or impact of either group, and as Andrew Katz argued on Twitter, it may be “Unfair to pit Red Cross against Occupy in a ‘who’s helping more’ debate. Similar priorities, diff abilities.” However, I’ve watched as many of my friends have headed out to help with Occupy Sandy and connected to other self-organized grassroots relief efforts around the city. What Goldstein’s post raises, and what I have witnessed online, is how fundamentally the way we respond to disasters is changing.Continue reading “Networks Versus Institutions: Lessons from Occupy Sandy and the Red Cross”