New Pew Research Finds Gulf Between People People’s Hunger for Local News and their Satisfaction with Local Media.
I’ve seen that in my daily work with newsrooms and communities in New Jersey and New York and it is reinforced in a new report on “Local News in a Digital Age” just released by the Pew Research Center. Using surveys, news content analysis and interviews the study attempted to map the local news ecosystem and trace the ebb and flow of news through three very different cities: Denver, Macon and Sioux City.
Across the board, the researchers found that “Nearly nine-in-ten residents follow local news closely — and about half do so very closely.” That’s the good news, and it adds to the evidence that local news is still of vital importance to people, even as many journalists struggle to find new ways to pay for that reporting.
However, the report also suggests important areas where local newsrooms — and especially local digital news entrepreneurs — can and should to do more to meet the diverse needs of their communities. These lessons are particularly relevant to the work we are doing at the Geraldine R. Dodge Foundation to strengthen and expand the local news ecosystem in New Jersey.