August 20, WAs National Radio Day. In this post I explore why radio remains relevant and how local newsrooms are partnering with community radio stations to reach new audiences.
Across the country new Low Power FM community radio stations are taking to the airwaves. This new burgeoning of local media was made possible by ten years of advocacy and organizing that culminated in the passage of the Local Community Radio Act in 2010. The Act made hundreds of new radio licenses available to nonprofits across the nation.
I’ve long been interested in the potential for low power radio stations to collaborate with other local media and news operations to better serve community information needs. In 2012 I published a report with Craig Aaron and Candace Clement of Free Press exploring the potential of a more connected and collaborative local media ecosystem. In that report we wrote, “Changes in technology, the economy and the needs of communities make it increasingly important for community and public media stakeholders to come together and find common ground in their concern for the health of local media.”
As this new generation of LPFM radio stations emerge there is a unique opportunity to build a more networked and collaborative local media. Two recent articles explore how nonprofit newsrooms, arts organizations and community radio can join forces.
Continue reading “Can Old School Low-Power Radio Help Digital Newsrooms Thrive?”